---
metadata:
  - name: generator
    content: Diplodoc Platform v5.64.2
alternate:
  - https://mobi.yandex.com/support/direct/en/interface-direct-pro.md
  - https://mobi.yandex.com/support/direct/ru/interface-direct-pro.md
  - https://mobi.yandex.com/support/direct/tr/interface-direct-pro.md
  - https://mobi.yandex.com/support/direct/zh/interface-direct-pro.md
  - href: https://mobi.yandex.com/support/direct/en/interface-direct-pro.md
    type: text/markdown
    title: Markdown version
  - href: https://mobi.yandex.com/support/direct/en/llms.txt?revision=r21953801
    rel: describedby
title: Yandex Direct Pro interface
description: Yandex Direct Pro interface — advanced campaign setup, available tools, and how to switch from Yandex Direct
---
> **Documentation Index:** Fetch the complete configuration index at https://mobi.yandex.com/support/direct/en/llms.txt?revision=r21953801


# Yandex Direct Pro interface

**Yandex Direct Pro** (Direct Pro, expert mode) is an interface for advanced campaign setup. It's designed specifically for professional marketing experts who have experience running ad campaigns and have specialized training.

You can place ads across all available platforms via this interface: Yandex Search, Yandex Advertising Network, product gallery, Yandex Maps, and messengers.

You can use the following tools to quickly set up new campaigns:

- [Quick start](https://mobi.yandex.com/support/direct/en/products-automatic/about.md)
- [Campaign Wizard](https://mobi.yandex.com/support/direct/en/campaign-master/about.md) and [Product campaign](https://mobi.yandex.com/support/direct/en/campaign-master/product-campaign.md)

The following solutions are available for professional campaign management with flexible settings:

- [Unified performance campaign](https://mobi.yandex.com/support/direct/en/unified-performance-campaign/about.md)
- [Reach advertising](https://mobi.yandex.com/support/direct/en/reach-campaigns.md)
- [Contextual banner in Yandex Search](https://mobi.yandex.com/support/direct/en/products-media-context-banner/about.md)

## How to switch from Yandex Direct to Yandex Direct Pro

New users whose account isn't linked to an agency will find themselves in the default Yandex Direct interface. To switch to the advanced Yandex Direct Pro interface and access all of its features, click your login in the left-hand menu and select **Yandex Direct Pro**.

{% note alert %}

Note that once you switch to the Yandex Direct Pro interface for entrepreneurs, you won't be able to revert back to Yandex Direct.

{% endnote %}

## Questions and answers {#q-a}

{% cut "How do I go to Yandex Direct Pro?" %}

1. In the side menu, click your login.
2. Select **Yandex Direct Pro**.
3. Click **Go to Yandex Direct Pro**.

{% endcut %}

{% cut "Can I switch back to the basic Yandex Direct interface?" %}

No. Once you switch to the Yandex Direct Pro interface, you won't be able to revert back to Yandex Direct. Yandex Direct Pro includes all the features of the basic interface.

{% endcut %}

{% cut "How is it different from the basic Yandex Direct interface?" %}

In the Yandex Direct Pro interface:

1. You can manage promotion across all available platforms: Yandex Search, Yandex Advertising Network, the product gallery, Yandex Maps, and messengers.
2. The following tools are available for flexible campaign management:
   - [Unified performance campaign](https://mobi.yandex.com/support/direct/en/unified-performance-campaign/about.md)
   - [Reach advertising](https://mobi.yandex.com/support/direct/en/reach-campaigns.md)
   - [Contextual banner in Yandex Search](https://mobi.yandex.com/support/direct/en/products-media-context-banner/about.md)
3. Additional features are available:
  - [Bulk management](https://mobi.yandex.com/support/direct/en/campaigns/management-tools.md) of campaign settings
  - Advanced targeting and bid management settings
  - [A/B experiments](https://mobi.yandex.com/support/direct/en/campaigns/experiments.md)
  - [Advanced analytics](https://mobi.yandex.com/support/direct/en/statistics/new-reports-wizard.md)
  - Campaign management via [XLS/XLSX files](https://mobi.yandex.com/support/direct/en/alternative-interfaces/xls-interface.md) (Excel), [Direct Commander](https://mobi.yandex.com/support/direct/en/alternative-interfaces/direct-commander.md), and [API](https://mobi.yandex.com/support/direct/en/alternative-interfaces/api.md)

{% endcut %}

{% cut "How much does it cost to switch to Yandex Direct Pro?" %}

Yandex Direct Pro interface is free.

{% endcut %}


<!-- source: en/_includes/footer.md -->
#### Have questions? {#questions}

{% note alert %}

Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening [ya.ru](http://ya.ru/) in another browser tab. Our team can access your data only when processing your request.

{% endnote %}

Scan the QR code or tap it to follow the link.

<!-- стили желтых кнопок-катов: -->



<!-- стили желтой кнопки-ссылки: -->



<!-- стили куар-кодов: -->


<!-- стили полезных ссылок: -->




<!--------------------------------------- локаль ru ---------------------------------------------->
<!-------------------------------------- /локаль ru ------------------------------------------->



<!-------------------------------------- локаль en ------------------------------------------------->

<div class="footer-col-social">

<div class="social-card"> <!-- telegram ссылка как в ru-->

<a href="https://t.me/YandexDirectSupportBot?utm_source=direct&utm_medium=help&utm_campaign=ru" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/telegram-qr.png" style="width: 96px;">
</a>

</div>




<!-- <div class="social-card"> watsapp 

<a href="https://wa.me/74951399193?utm_source=direct&utm_medium=help&utm_campaign=en" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/watsapp-qr-en.png" style="width: 96px;">
</a>

</div> -->

</div>

When choosing Telegram, please note that Yandex does not control or take responsibility for how third-party messaging apps store your data and chat history.


<!-- желтая кнопка-кат: -->
<div class="cut-button">

{% cut "Call" %}

You can contact us from 10:00 to 19:00 (UTC+3) by phone:

**Moscow**: [+7 495 139-91-93](tel:+74951399193)

**Russia**: [8 (800) 700-47-45](tel:88007004745) (toll-free within Russia)

To access campaigns, the customer service specialist will need your [PIN](https://mobi.yandex.com/support/direct/en/troubleshooting/pin-code.md).

{% endcut %}

</div>




<!-- желтая кнопка-кат: -->
<div class="cut-button">

{% cut "Leave a message" %}

<iframe form-id="1435" collapsed="no" collapsible="no" form-title="Обратиться в отдел клиентского сервиса" id="all-p" width="100%" src="https://forms.yandex.ru/surveys/1435/?lang=en&title=%D0%9E%20%D1%87%D0%B5%D0%BC%20%D0%B2%D1%8B%20%D1%85%D0%BE%D1%82%D0%B8%D1%82%D0%B5%20%D1%81%D0%BF%D1%80%D0%BE%D1%81%D0%B8%D1%82%D1%8C%3F&requestid=1678345963548777-1444993988871094178-vla1-3501-vla-l7-balancer-8080-BAL-7399&iframe=1&path=%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html&feedback_sid=8935512981673750718&mobile=false&service=audience&referer=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Fdelete-data.html&url=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html" frameborder="0" style="background: #FFFFFF; border-radius: 10px; padding: 18px"></iframe>

{% endcut %}

</div>

<!-- ссылки: -->

<br>
<br>


<div class="grid-container">
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Useful links</span></h3></p>
        <ul>
            <li><a href="https://direct.yandex.com/dna/grid/campaigns">My campaigns</a></li>
            <p></p>
            <li><a href="https://wordstat.yandex.ru/">Wordstat</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/payments/payment-methods">Payment methods</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/troubleshooting/other">Contacts</a></li>
        </ul>
        </div>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Legal documents</span></h3></p>
        <ul>
            <li><a href="https://yandex.com/legal/direct_adv_rules_ch/en/">Advertising requirements</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/direct_display_rules_ch/en/">Display rules</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/offer_direct_ae/en/">Terms of service</a></li>
        </ul>
        </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Training</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/edu?menu=open">Online courses</a></li>
        </div>
        <ul>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Learn more</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/news">New in Yandex Direct</a></li>
           <p></p>
           <li><a href="https://yandex.com/adv/solutions?menu=open">Yandex customer cases</a></li>
        </div>
        <ul>
    </div>
</div> 


<!---------------------------------------- /локаль en ------------------------------------------>



<!---------------------------------------- локаль zh ------------------------------------------------>
<!----------------------------------------- /локаль zh ----------------------------------------->



<!----------------------------------------- локаль tr ----------------------------------------------->
<!---------------------------------------- /локаль tr -------------------------------------------->
<!-- endsource: en/_includes/footer.md -->
